Being a small business ourselves, we understand that social media posting and content is important to demonstrate and promote your brand identity. It can be tricky to know what content to use, and where, to reach the right audience and to get the interaction you’d like. We met Rich from R3D2 at a networking event. R3D2 manage social media postings on behalf of businesses and write this week’s blog content on the importance of your business having this presence:
Why should your business have a social media presence?
It’s a very good question and there are many answers but the simple answer is it should be part of your digital marketing mix along with a website and blogs to help raise your business profile.
But it’s not quite that simple for SME’s.
As a business person, or entrepreneur, social media is one of those jobs you need to do and that is integral to the running of your business. This is along with being an accountant, a marketing expert, a website designer and so on.
All are jobs that you need to be an expert in. But in reality they aren’t the jobs that you really are an expert in.
The headache of choosing the right social media platform for your business and then learning how to use it and on top of that to get results too!
However social media is integral to any business and with time and regular posting not only will your raise your company and/or brand profile you will see traffic heading towards your website from your posts.
You’ll also find it a useful tool for connecting with your clients and potential clients and also making it easier for them to find and connect with you.
R3D2 Social Media was formed by Directors Rich Davies and Paula Shipley in May 2016 following feedback from companies they were working with in their spare time who either didn’t know how to use social media or who didn’t have the time.
We work on our clients presence on platforms such as Facebook, LinkedIn, Twitter, Google+, Instagram, Periscope, Vine, YouTube and Pinterest to put social media on R3D2’s to do list instead of yours.
We also host social media surgeries where we can work with you on a one to one basis to fine tune your skills.
To find our more contact Rich at R3D2 on rich@r3d2.co.uk